It's like the secret language that brands use to talk to their customers. You know, like a fancy code that only the cool kids understand. But seriously, brand communication is all about how a company conveys its message, values, and personality to the world. It's like the voice of a brand - how it speaks to its audience and builds relationships with them. Keywords? Let's see... we've got "brand communication." Well, that's pretty self-explanatory. It's all about how brands communicate. And you know what? They do it through various channels like advertising, social media, PR, and even good old-fashioned word of mouth. So next time you see a brand trying to catch your attention or make you laugh with their witty ads or engaging social media posts, just remember that it's all part of their master plan of brand communication. They're trying to win your heart with their clever words and captivating visuals.